Shopping in Seoul is an amazing experience. The city is full of unique shops and markets that offer a vast array of products. Whether you’re looking for clothes, cosmetics, or souvenirs, you’ll be able to find what you’re looking for in Seoul. The city is also home to some of the best shopping malls in South Korea, so if you’re looking for high-end brands or products, Seoul is the place to be.

If you’re looking for a great shopping experience that doesn’t break the bank, Seoul is the place to be. The city is home to countless affordable shops and markets that offer a wide variety of products. You’ll be able to find everything from clothes and cosmetics to souvenirs and electronics at bargain prices in Seoul. In addition, the city is home to some of the best affordable shopping malls in the world. So whether you’re on a tight budget or just want to save some money, Seoul is definitely worth a visit.

However, if you’re looking for boutique or luxury shopping, Seoul has plenty of options as well. The city is home to some of the best shopping malls in the world, and many of them are filled with high-end brands and products. If you’re looking for something special or unique, Seoul’s boutique shops are sure to please. So whether you’re on a budget or not, there’s no shortage of places to shop in Seoul.

 

The 10 Best Places for Shopping in Seoul

 

1. Myeong-dong

Myeong-dong is one of the most vibrant shopping districts in Seoul, offering everything from high-end luxury brands to affordable street vendors. Shopping isn’t the only thing you can do here, as there are also plenty of restaurants and cafes for those looking for a break from the hustle and bustle.

shopping in seoul south korea

Myeong-dong offers something for everyone, making it the perfect place to find unique items and traditional souvenirs. Shopping enthusiasts will love exploring the many stores offering a wide selection of clothes, shoes, bags and accessories at all price points. Beauty junkies can indulge in top-notch cosmetic stores from Korean beauty products such as Nature Republic, Etude House or Innisfree while fans of K-Pop or Korean dramas can pick up official merchandise related to their favorite stars.

For those looking for unique gifts, Myeong-dong is also home to a variety of traditional handicrafts, calligraphy and folk art. Finally, make sure to check out the gourmet food stalls offering delicious snacks such as hotteok (Korean pancakes) or tteokbokki (spicy rice cakes) – these make great souvenirs too! Shopping in Myeong-dong promises to be an enjoyable and rewarding experience for all.

Shopping streets in Myeong-dong include:

  • Euljiro 1(il)-ga Shopping Street and Namdaemun Shopping Street which are both packed with local street vendors selling a variety of souvenirs and products.
  • For more upscale shops, head to Lotte Young Plaza or Shinsegae Department Store – here you’ll find luxury fashion labels, home & lifestyle items, electronics, beauty products and much more.
  • For the best deals when shopping in Myeong-dong, don’t forget to explore small independent boutiques or flea markets scattered around the district too! Shopping in Myeong-dong promises to be a fun and exciting experience for all.

cheongdam dong fashion street

How to Get to Myeongdong

To get to Myeong-dong, you can take the subway or bus services which run throughout the metropolitan area. Alternatively, if you’re coming from Incheon International Airport, you can catch the Airport Railroad Express (AREX) which will take you directly to Myeong-dong Station in just over 40 minutes. For those travelling by car, there are several parking lots available near Myeong-dong which charge a fee per hour or day.

 

2. Dongdaemun

Dongdaemun is one of the most popular shopping destinations in Seoul and is renowned for its vast selection of goods. Shopping options include everything from traditional Korean handicrafts to high-end fashion items, making it a great spot to pick up both unique souvenirs and trendy clothing with the latest fashion trends.

flagship stores

Dongdaemun Market is one of the largest markets in Seoul and consists of 26 Shopping Malls, 30,000 Specialty Shops, 50,000 Manufacturers and more than 10 Shopping Centers including Shopping Complexes such as Doota Mall, Migliore Shopping Mall and Hello apM. Shopping in Dongdaemun can be overwhelming due to its sheer size so it’s best to come with a plan – many stores have specific days where they offer discounts so doing a bit of research beforehand can save you time and money!

The market is divided into several sections that each specialize in a certain type of product. For example, Janganpyeong Shopping Street sells a variety of traditional Korean handmade items such as pottery, hanbok (traditional Korean clothes) and paintings while Shinpyeongyang Shopping Street specializes in luxury fashion brands and accessories. Meanwhile, Migliore Shopping Mall offers an extensive range of electronics products like cameras and computers at competitive prices.

Affordable Shopping in Dongdaemun

Besides shopping malls and boutiques, Dongdaemun also features street vendors who offer low-cost apparel, food stalls serving delicious snacks such as tteokbokki (spicy rice cakes), or kimchi pancake, as well as unique souvenir shops selling K-Pop related merchandise or calligraphy pieces.

art exhibits in seoul

Shopping hours vary depending on the store but generally run from 9am until late into the night with some stores open 24/7. The area also has plenty of restaurants where shoppers can take a break from their shopping spree – popular eateries include Myeongdong Gyoja which serves up tasty noodle dishes or Chamyangjeon restaurant which is known for its excellent grilled beef ribs.

How to Get to Dongdaemun

Getting to Dongdaemun is easy the area can be reached by subway via Lines 1/4/5 at either Dongdaemun Station or Dongmyo Station. Alternatively bus routes 105/106/112 will also get you there. Once you arrive at the market you won’t need to worry about transportation any further since most places are within walking distance so make sure to wear comfortable shoes!

When it comes to finding good deals on clothes, accessories and other items, shoppers will not be disappointed when visiting Dongdaemun Shopping Street. Many stores offer discounts on seasonal clothing items while independent boutiques or flea markets often have hidden gems and one-of-a-kind finds at wallet-friendly prices. So if you’re looking to find amazing deals while immersing yourself in traditional Korean culture – head over to Dongdaemun Shopping Street!

 

3. Itaewon

Itaewon is a vibrant and bustling neighborhood in Seoul, South Korea. Shopping enthusiasts will find a wide range of interesting boutiques, from independent stores to high-end designer shops, which offer everything from clothing to jewelry and accessories. Shopping in Itaewon doesn’t have to be expensive either; shoppers can find hidden gems at flea markets or pick up souvenirs such as traditional Korean fans or calligraphy pieces at discounted prices.

seoul's special tourism district

Where to Shop in Itaewon

One of the most popular places in Itaewon for shopping is the Noksapyeong Shopping Street. Here, visitors can find plenty of international brand stores like Louis Vuitton, Gucci and Givenchy as well as local boutiques selling handmade items such as pottery, jewelry and crafts.

There are also many smaller shops selling vintage clothes that are perfect for those looking for unique items that you won’t find anywhere else. Shopping here isn’t just about buying things – it’s an experience! The area is full of street performers and artists who add a lively atmosphere to the already bustling streets.

If you’re looking for bargains then head over to Hanyang Shopping Arcade which offers everything from clothes to books at low prices. This lively shopping street has plenty of stalls selling clothing, shoes and accessories as well as food stalls serving up quick snacks like tteokbokki (spicy rice cakes) or odeng (fishcake).

goto mall in south korea

Budget Shopping in Seoul

Shoppers who want more than just a shopping experience should check out the Seoul Folk Flea Market where they can browse through countless antique items from all over Asia including furniture, ceramics and even traditional Korean costumes.

Visitors will also find many art galleries here showcasing contemporary works by some of Korea’s most famous artists – it’s definitely worth taking some time out to explore them! Another great place for shopping is the Central Asia Market which specializes in imported goods ranging from carpets to furniture at very affordable prices.

 

4. Gangnam

Gangnam is a fashionable and upscale area of Seoul that offers a wide variety of shopping experiences. Shopping here can be expensive, but there are plenty of opportunities to find more budget-friendly options as well. From internationally renowned luxury brands to hidden gems and flea markets, Gangnam has something for every shopper.

flea market in south korea

Luxury Shopping in Seoul

For high-end shopping, head over to the COEX Shopping Mall which is home to some of the world’s most prestigious brands such as Dior, Chanel, Gucci and Louis Vuitton. The mall also hosts various events throughout the year including art exhibitions and fashion shows, making it a great place to soak up the culture while indulging in some retail therapy. Shopping at Gangnam Station is another great option with its array of boutique stores selling everything from designer clothing to jewelry and shoes at reasonable prices.

Shopping Streets in Gangnam

Those looking for more budget-friendly options should check out Garosu-gil Shopping Street where you can find trendy clothes and accessories at discounted prices. This lively street also has plenty of restaurants serving up delicious local dishes as well as cafes offering sweet treats like ice cream or bingsu (shaved ice). Another great spot for bargain shoppers is Apgujeong Rodeo Shopping Street where visitors will find independent boutiques and stores selling unique items such as handmade pottery or vintage clothing.

common ground shopping mall in south korea

For those who want a truly unique experience, there are several flea markets in the area including Namdaemun Market, Ewha Shopping Street and Sinchon Shopping Street which offer an array of goods ranging from antiques to traditional Korean items at affordable prices. All three streets have plenty of food stalls selling delicious street food too so shoppers can take a break between searching for bargains.

How to Get to Gangnam by Metro

Gangnam is a trendy and upscale area of Seoul that is easily accessible by metro. The easiest way to get to Gangnam is to take the Seoul Metro Line 2, which runs east-west across the city. It stops at several stations in Gangnam, including Apgujeong Rodeo Shopping Street, Cheongdam Station, Express Bus Terminal Station, Gangnam Station and Yeoksam Station.

subway line in south korea

The journey from central Seoul to Gangnam usually takes around 20 minutes and costs around 1,400 won (approximately $1.20 USD). Alternatively, you can also take the Bundang Line or Gyeongui Jungang Line which runs through some of the most popular areas in Gangnam including Sinsa-dong, Cheongdam-dong and Nonhyeon-dong.

 

5. Apgujeong (Gangnam)

Apgujeong is a chic and luxurious shopping district in Seoul that is well known for its designer shops, high-end boutiques and trendy cafes. Shopping here is definitely an experience like no other with everything from luxury fashion and jewelry to homeware and cosmetics available at the many stores located around Apgujeong.

seoul fashion week

The Department Stores in Apgujeong

At the heart of Apgujeong Shopping Street lies Galleria Department Store, one of the city’s premier shopping destinations. This iconic building houses over 230 international brands across six floors, offering shoppers everything from designer fashion to stationery, books and electronics. Visitors can also find plenty of restaurants, cafes and snack bars onsite, providing the perfect place to take a break while browsing the shops.

cosmetic stores in south korea

The surrounding area also has plenty of other options for those who are looking for more exclusive items such as the Cheongdam luxury district which boasts some of Seoul’s top designer boutiques including Chanel, Hermes and Louis Vuitton. For those who are after something less expensive but still fashionable then there are dozens of independent stores scattered throughout Apgujeong offering unique items at reasonably affordable prices.

In addition to all its retail outlets, Apgujeong Shopping Street also hosts a number of interesting events throughout the year including art exhibitions, music festivals and fashion shows making it an ideal destination for any style enthusiast looking to soak up local culture while indulging in some retail therapy!

Korean Street Food at Apgujeong

goto mall in south korea

For visitors who want an even more unique experience then why not check out Apgujeong Rodeo Shopping Street? This vibrant street has been fully revamped to include independent boutiques selling handmade pottery or vintage clothing as well as food stalls serving up delicious Korean dishes such as tteokbokki or kimchi jeon (Kimchi pancakes). All this combined with its lively atmosphere makes Apgujeong Rodeo Shopping Street one of Seoul’s most beloved sites for bargain hunters looking for hard-to-find items at discounted prices.

How to get to Apgujeong Shopping District By Public Transport

Getting to Apgujeong Shopping District by public transport is quite straightforward and convenient. From the centre of Seoul, it’s easy to take the subway – as long as you know which line to take. The green Line 3 train runs through Apgujeong Station, making a journey from the city center to this luxury shopping district quick and hassle-free.

local artists in seoul south korea

If you are travelling from the east of Seoul, then you can get the Bundang Line from Gangnam Station instead. This train runs through Seolleung Station, which is a few minutes’ walk away from Apgujeong Shopping Street. Alternatively, you can take a bus from Jamsil or Kangnam Bus Terminal directly to Apgujeong Shopping Street as well. The buses that go here are numbers 3423, 140, 141 and 144 – so make sure you look out for these when planning your route!

Once you’ve arrived at Apgujeong Shopping Street there are several ways to explore this vibrant area of Seoul. For those who want to wander around at their own pace then taking a leisurely stroll around Galleria Department Store is a great way to soak up the atmosphere while browsing in some of Korea’s top designer stores such as Louis Vuitton and Hermes.

 

6. Garosu-gil (Gangnam)

Garosu-gil is one of the most iconic shopping and entertainment districts in Seoul. Located just south of Apgujeong Shopping Street, Garosu-gil is a must-visit destination for all fashionistas, trendsetters, and shopaholics!

south korea's largest wholesale

This area is well known for its designer boutiques and trendy cafes. From luxury department stores such as Doota Mall and Lotte Young Plaza to independent shops offering unique items – Garosu-gil has it all! Here you’ll find everything from classic designer labels like Chanel and Gucci to offbeat streetwear brands like Vetements or Y/Project. Shopping here is an experience that no fashionista should miss out on!

Besides its impressive array of luxury stores, Garosu-gil also has plenty of other attractions. For those looking to soak up some local culture there are several art galleries scattered throughout the area showcasing modern works by upcoming Korean artists. There are also a number of traditional markets where you can pick up unique souvenirs or sample popular snacks such as bindaetteok (mung bean pancake) or gyeranppang (egg bread).

Apart from its retail outlets, Garosu-gil is also home to some of Seoul’s best cafes and restaurants where you can take a break from shopping. Whether it’s hipster coffee shops serving artisanal blends or hidden rooftop bars with sweeping views over the city – there is something here for everyone!

How to Get to Garosu-gil

starfield coex mall in seoul south korea

Getting to Garosu-gil by public transport is quite easy and convenient. From the centre of Seoul, it’s easy to take the subway, as long as you know which line to take. The green Line 3 train runs through Apgujeong Station and can be used to access Garosu-gil Shopping District. It takes around 10 minutes for the train to reach Apgujeong Station from downtown Seoul, with trains departing every few minutes at peak times.

Once you’ve arrived at Apgujeong Station, it’s only a short walk from there until you reach Garosu-gil Shopping Street. As you get off the train station, simply look for Exit 5 and follow the signs labeled ‘Garosu-gil Shopping Street’. This will take you along a pleasant tree-lined path that leads straight into the shopping district!

You should also look out for other exits in case you want to explore some of the nearby attractions before heading into Garosu-gil Shopping Street – such as Kyobo Book Centre or Hyundai Department Store which are within walking distance from Exit 5.

 

7. COEX Mall

COEX Mall is one of the best shopping destinations in Seoul, and a must-visit destination for all shopaholics. Located in the heart of Gangnam, COEX Mall offers luxurious and diverse shopping experiences for both locals and tourists alike. The mall is connected to Seoul’s largest underground Shopping Center, which houses over 500 retail stores, including some of the biggest names in Korean fashion such as Uniqlo, SLP Jeans, and more.

The Stores at COEX Mall

starfield coex mall in seoul south korea

At COEX Shopping Mall you can find comprehensive selection of brand name items ranging from luxury goods such as Gucci and Louis Vuitton to more affordable labels like Zara or H&M. Shoppers can also find a variety of electronics ranging from computers to cameras at reasonable prices. It hosts many specialty shops catering to specific needs such as tailors, opticians, jewelry stores, and cosmetics vendors.

In addition to its vast array of retail outlets, COEX Shopping Mall also features a variety of entertainment options including an aquarium with over 40 species of marine life plus an indoor ice rink where visitors can enjoy roller blading or ice skating activities. There is also a cinema complex with IMAX theater as well as a plethora of restaurants featuring cuisine from all around the world!

How To Get to COEX Mall

Getting to Coex Shopping Mall by public transport is easy – take the Line 2 subway to Samseong Station then look for Exit 6 or 7 which will take you directly into the Shopping Center. Once there you will be able to easily access all parts of the mall via escalators or elevators spread throughout each of its five stories.

 

8. Lotte World Mall

Lotte World Mall is one of the largest and most popular department stores in South Korea, boasting over 500 stores and services. Located in the heart of Seoul, it is a must-visit destination for both locals and tourists alike.

subway line in seoul south korea

The Shops at Lotte World Mall

The Shopping Center features a comprehensive selection of brand name items ranging from luxury goods such as Gucci and Louis Vuitton to more affordable labels like Zara or H&M. Shopping enthusiasts can find all their favorite items here, including electronics, apparel, cosmetics, accessories and more! In addition to its vast selection of retail outlets, Lotte Shopping Mall also houses a variety of entertainment options spread across its six floors.

Highlights:

  • First Floor: Arcade filled with games
  • Third Floor: Cutting edge IMAX Cinema
  • Fourth Floor: Traditional Korean street food and regional dishes along with international favorites.
  • Fifth Floor: Indoor theme park – ‘Adventure World,’ where you can experience thrilling rides such as 4D roller coasters or take part in interactive attractions like VR games. Kids will love the ‘Kid’s Town’ area which features an array of fun activities such as bumper cars or mini trains.

shopping hub in seoul south korea

How to Get to Lotte World Mall

Getting to Lotte Shopping Mall by public transport is easy – take Line 2 subway to Jamsil Station then look for Exit 12 which will take you directly into the Shopping Center. Once there you will be able to easily access all parts of the mall via escalators or elevators spread throughout each of its six stories.

 

10. Shopping Centers in Hongdae and Sinchon

Hongdae and Sinchon are home to some of the most vibrant shopping in Seoul. Shopping enthusiasts will find that these two popular districts provide a unique shopping experience unlike any other.

Hongdae Shopping Center

subway station in seoul

Hongdae Shopping Center is located just outside Hongik University Station and is one of the largest shopping complexes in the area. It houses hundreds of stores and services ranging from luxury goods such as Gucci and Louis Vuitton to more affordable labels like Zara or H&M, as well as cozy cafés, restaurants, and bars. Shopping enthusiasts can also find all their favorite items here including electronics, apparel, cosmetics, accessories and more.

In addition to its vast selection of retail outlets, Hongdae Shopping Center also offers entertainment options for those looking for something to do after a long day of shopping. Patrons can enjoy the latest movies at CGV Cinemas or take part in exciting activities such as virtual reality games or escape rooms!

Sinchon Shopping Center

art gallery in starfield coex mall

Sinchon Shopping Center is located near Sinchon Station Exit 1 and it’s another great destination for those looking for a unique shopping experience. The Shopping Center boasts an extensive selection of stores selling all sorts of items from designer clothing brands to everyday necessities.

In addition, Sinchon Shopping Center offers plenty of entertainment options such as karaoke rooms and PC cafes perfect for those looking to relax after a long day of shopping! This Shopping Center is also home to many specialty shops catering to specific needs such as tailors, opticians, jewelry stores and more!